After nearly a century, APH is still a 100% family-owned company, responsible for some of the world’s most trusted travel brands.
Creating unforgettable experiences for customers is a privilege and we will continue to invest in our brands, our people and our partners to set new standards in the travel industry for many years to come.
The nature of creating once-in-a-lifetime holidays means we are in a unique position to bring together many different sectors of the travel, tourism and hospitality industries. We never lose sight of the customer, putting their needs at the heart of everything we do.
We put 90+years of experience into every hand-crafted journey
We work with trusted providers across all sectors of the travel and hospitality industry, finding new and creative ways to delight customers.
These include;
We own and manage an enviable suite of premium assets
This enables us to innovate and improve every aspect of a customer’s journey. If something doesn’t exist, we create it.
Our assets include;
We sell via a global network of travel agents as well as manage direct
bookings
Our professional customer service teams manage multiple channels to support customers.
Our experienced on-road crew anticipate every customer need from start to finish
We have some of the highest customer satisfaction ratings in the industry thanks, in large part, to our on-road crew of travel experts who anticipate and respond to customer needs in real-time.
Our operational presence includes;
Those of us living through Covid-19 will look back on these times as one of the defining moments of our lives. We say ‘one of’ because as our dad Geoff is quick to remind us, those of his vintage have accumulated a few. His first came at the tender age of 19. Our grandfather Bill … (more)
Australian Pacific Holdings released the following statement regarding the company’s decision to increase refunds to some of its guests affected by recent suspensions. The Group understands the ACCC has a different interpretation of our terms and conditions in relation to refunds, however we have reached a mutually agreed position. For some guests affected by imposed … (more)
APT, the leaders in luxury cruising and touring, today launched their much anticipated 2021/22 Australia Small Ship Expedition Cruises featuring the MS Caledonian Sky. In response to an overwhelming demand to its Kimberley Coastal Cruising program and a new Cape York and Great Barrier Reef Expedition cruise, APT has planned eight brand-new cruises around Australia … (more)